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YOUR PRODUCT, ON TIKTOK

Your product link.
A month
of TikToks.

Turn what you sell into videos, slideshows and fresh reasons to stop scrolling. Make them yours. Give the month a plan.

Offday Goods
Olive canvas tote with cream handles on a sunlit wooden stool
Offday GoodsThe everyday tote.
A woman carrying the canvas tote through a sunlit street
offday goods.One bag.
A day full
of plans.
A LITTLE EVERYDAY STORY
Your next 30 days.
Grounded in your productSeven creative formatsYour edits. Your approval.
THE OTHER JOB YOU DIDN’T SIGN UP FOR

The product’s ready.
The posting isn’t.

You have a product to build, orders to fill and customers to help. Finding a new angle every day shouldn’t take the rest of your attention.

Start with the story you already have.

GIVE THE IDEAS SOMEWHERE TO START

Your product details.
A better starting point.

Check the facts first. Then explore different ways to tell the story.

ILLUSTRATIVE PRODUCT BRIEF
OFFDAY GOODS

The everyday tote.

Canvas bags for days with a little of everything.

THE PRODUCT
Olive canvas. Wide cotton handles. An open, roomy main compartment.
THE PEOPLE
City walkers, market regulars and people who carry a book everywhere.
THE VOICE
WarmObservantA little playful
Your facts first. You can correct them.
A small leather purse beside more everyday essentials than it can hold
A whole day. A very small bag.

Your day doesn’t fit in a tiny bag.

Start with a moment your audience recognises. Then show where the product fits.

From the brief: Roomy main compartment
FIND THE WAY YOU WANT TO SAY IT

One product.
More than one kind of post.

A useful demonstration. A familiar problem. A thought worth reading. Give people different reasons to care.

FORMAT 01 / 07

Say the thing they were already thinking.

One recognisable thought, written over a simple scene. Let the words carry the post.

BRING
An original background clip and one clear observation.
MAKE IT YOURS
Add the detail that makes it specific to your product.
Keep the ones that feel like you
FORMAT REFERENCES
A familiar everyday problem
An idea worth reading
YOUR VOICE. YOUR FINAL SAY.

A calendar full of content.
That still sounds like you.

Change the words, approve the version you want and give it a place in the sample month.

ON YOUR REVIEW DESKDraft
A woman carrying the canvas tote through a sunlit streetOne bag. A day full of plans.

Edit the hook, then approve the sample.

THE MONTH, TAKING SHAPE

October ’26

TikTok
Planned examplesSample month · UTC
01Text
02
03Slides
04
05The book. The market. The extra stop.Text
06
07Demo
08
09One bag. All day.Text
10
11
12Story
13
14Slides
15
16Story
17
18
19
20
21Demo
22
23What comes along with you?Text
24
25
26Story
27
28Slides
29
30Story
31
A good spot for your next story.Monday, 19 October · 9:00 AM UTC
13 / 30

Try the sample. No account connection or publishing happens here.

FROM A GOOD DRAFT TO A GOOD PLAN

Keep the creative control.
Lose the daily scramble.

The approved post. The connected account. The publishing settings. Keep the important choices in view.

Explore the content calendar
01

Review the exact post.

Check the visuals, captions and product claims. Approve the version you want to share.

02

Connect and confirm.

Check the account, permissions and available publishing settings.

03

Pick a time. Check the status.

Scheduling is a plan to publish. Check delivery status and anything that needs attention.

BEFORE YOU GET INTO IT

Good questions.
Straight answers.

The practical details behind a month of TikTok content.

Explore the plans

YOU ALREADY HAVE SOMETHING TO SAY

Give your product
its next 30 days.

Start with a plan. Find the angles you want to make your own.

Get the free calendar
Olive canvas tote with cream handles on a sunlit wooden stoolGood things
deserve a little
attention.